Fishka

Fishka is the largest coalition loyalty program in Ukraine with more than 6,000,000 customers and dozens of partner companies in various business sectors. The system is based on calculating points for transactions, which can be used to pay for fuel, for goods and services within the affiliate network. The application Fishka allows participants of the loyalty program to manage their own accounts, set desired goals, receive up-to-date information, personal promotions and discounts from partner companies, as well as pay for fuel in the chain of petrol filling stations OKKO.

Fishka by the numbers:

• 90% share of points withdrawn
• Top 7 in chart Shopping
• 100K + daily active users
• 25% retention rate over 6 weeks

Customer feedback:

“Devlight’s team was flexible and fast, and communication was simple. The apps work well, and the Devlight team held to all deadlines. The team is talented, and they utilize non-mainstream, top-notch techniques” – Olha Semchyk, Head of the loyalty program.