ChinEasy

«The Fantastic Four» should make the learning experience more engaging and enjoyable for kids

The brand style includes four animated characters, one for each of the four aspects of learning Chinese: pronunciation, grammar, vocabulary, and hieroglyphics.

Designed as in-app assistants and companions, each character has a name, possesses corresponding abilities, is featured in a number of episodes, and can change its size depending on emotions. This solution makes the learning experience more engaging and enjoyable for kids.

The Onix design team was tasked with:

– Creating the M-learning app’s user experience (UX) and user interface (UI)

– Developing the brand identity for a language learning service

– Designing motion graphics for the app