December 3, 2024 1 min read

AR mobile app to enhance Onix promotional materials

by Onix

Since the time when companies introduced their business with presentations and charts is in the past, we were looking to provide a whole new format of marketing materials. Our team came up with the idea to build an augmented reality app to show the company’s story in a modern and engaging way.

AR was an ideal opportunity for us to change our clients’ minds about what a great business presentation was. A printed booklet provides a lot of details about the company, but it would never be complete without the extra details that you can exclusively get with the AR feature.

Using AR technology, we connected a mobile app with an advertising brochure and described the Onix company in detail. The typical brochure contained only the key information but using the AR app, users could get comprehensive information about the company, services, and employees, and also see the office where they work.

We’ve created a marker on each brochure page with which the AR system can determine and display the required interactivity. To replace the real picture with the virtual one, we used smooth animations, 3D effects, and 360-degree panoramic office views shot in high definition. 

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